Rezultati

21

Tourism engagement co-creating well-being : proceedings of the 6th Advances in Tourism Marketing Conference, Joensuu, Finnland, September 8-10, 2015 /

od Milfelner, Borut., Iršič, Matjaž.
Izdano 2015

Polni tekst

eKnjiga

22

Marketing management concept - natural environment - organizational image /

od Gabrijan, Vladimir., Mumel, Damijan., Snoj, Boris., Iršič, Matjaž.

Book Chapter

23

Evaluation values in Europe (ACE) : research project.

od Radonjič, Dušan., Iršič, Matjaž.
Izdano 1993

Knjiga

24

The relationship between market segmentation, assessment of market potential and anticipation as a part of strategic marketing planning /

od Radonjič, Dušan., Iršič, Matjaž.
Izdano 1993

Knjiga

25

The role of purchasing marketing in creating and achieving the competitive advantage in the purchasing market of an organisation /

od Iršič, Matjaž., Radonjič, Dušan.

Book Chapter

26

Some aspects of privatisation and FDI in Slovenia /

od Snoj, Boris., Gabrijan, Vladimir., Iršič, Matjaž., Mumel, Damijan., Ovin, Rasto.
Izdano 1995

Knjiga

27

The effect of privatisation and foreign direct investment on the marketing of enterprises in Central and Eastern Europe : ACE Project Conference held at School of Business and Econ...

Izdano 1996

Knjiga

28

Slovenian report on preliminary research for ACE project conference at School of Business and Economics Maribor /

od Snoj, Boris., Gabrijan, Vladimir., Mumel, Damijan., Iršič, Matjaž.
Izdano 1996

Knjiga

29

Case summary report on Slovenian cases for ACE project conference at School of Business and Economics Maribor /

od Snoj, Boris., Gabrijan, Vladimir., Mumel, Damijan., Iršič, Matjaž.
Izdano 1996

Knjiga

30

Slovenian cases in preliminary research phase for ACE project conference at School of Business and Economics Maribor /

od Snoj, Boris., Gabrijan, Vladimir., Mumel, Damijan., Iršič, Matjaž.
Izdano 1996

Knjiga

31

The effect of privatisation and FDI on the marketing of enterprises in Central and Eastern Europe : ACE 1994 Interim Report : contract number 94-0766-R /

od Hooley, Graham., Snoj, Boris., Gabrijan, Vladimir., Mumel, Damijan., Iršič, Matjaž.
Izdano 1996

Knjiga

32

Slovenian cases : retailing and electronics industry : country summary /

od Snoj, Boris., Gabrijan, Vladimir., Mumel, Damijan., Iršič, Matjaž.

Book Chapter

33

Synthesis of experts opinions on the framework document for the ACE II project /

od Snoj, Boris., Iršič, Matjaž.

Book Chapter

34

Remarks on the pilot questionnaire aimed at CEOs' of 100 companies in Slovenia /

od Snoj, Boris., Gabrijan, Vladimir., Mumel, Damijan., Iršič, Matjaž.
Izdano 1996

Knjiga

35

The positive link between societal marketing concept and natural environment conservation - reality or fiction? /

od Gabrijan, Vladimir., Mumel, Damijan., Snoj, Boris., Iršič, Matjaž.

Book Chapter

36

The effect of privatisation and foreign direct investment on the marketing of enterprises in Central and Eastern Europe : predstavitev mednarodnega raziskovalnega projekta in nekat...

od Snoj, Boris., Gabrijan, Vladimir., Mumel, Damijan., Iršič, Matjaž.
Izdano 1997

Knjiga

37

The effect of privatisation and foreign direct investment on the marketing of enterprises in Slovenia /

od Fahy, John., Snoj, Boris., Mumel, Damijan., Gabrijan, Vladimir., Iršič, Matjaž.

Book Chapter

38

The impact of relationship orientation on positional advantage of the companies in Slovenia and the role of relationship value : [lecture at] International conference for academic...

od Iršič, Matjaž.

Knjiga

39

The effect of adaptation and trust on positional advantage of companies in B2B relationships : the moderating role of relationship value /

od Iršič, Matjaž.

Book Chapter

40

The effect of the relationships between organisations and their suppliers on the implementation of purchasing marketing strategies /

od Iršič, Matjaž.

Book Chapter

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