Rezultati

1

The customer service workbook /

od Lake, Neville., Hickey, Kristin.
Izdano 2002

Knjiga

2

Meeting customer needs /

od Smith, Ian, 1953-
Izdano 2003

Knjiga

3

The customer management scorecard : managing CRM for profit /

od Woodcock, Neil, 1957-, Stone, Merlin, 1948-, Foss, Bryan, 1954-
Izdano 2003

Knjiga

4

The guide to successful destination management /

od Schaumann, Pat.
Izdano 2005

Polni tekst
Polni tekst
Polni tekst

Knjiga

5

Retail management : a strategic approach /

od Berman, Barry, Dr., Evans, Joel R.
Izdano 2004

Knjiga

6

The CRM handbook : a business guide to customer relationship management /

od Dyché, Jill.
Izdano 2004

Knjiga

7

Green marketing & management : a global perspective /

od Wasik, John F., 1957-
Izdano 1997

Knjiga

8

Marketing management /

od Kotler, Philip, 1931-, Keller, Kevin Lane, 1956-
Izdano 2009

Knjiga

9

Market-based management : strategies for growing customer value and profitability /

od Best, Roger J., 1945-
Izdano 2009

Knjiga

10

Marketing of tourism experiences /

Izdano 2010

Knjiga

11

Business-to-business brand management : theory, research and executive case study exercises /

Izdano 2009

Knjiga

12

Handbook of services marketing & management /

Izdano 2000

Polni tekst

Knjiga

13

Performance-driven organizational change : the organizational portfolio /

od Donaldson, Lex.
Izdano 1999

Polni tekst

Knjiga

14

Customer relationship management : a strategic imperative in the world of e-business /

od Brown, Stanley A.
Izdano 2000

Knjiga

15

Operations management : providing value in goods and services /

od Dilworth, James B., 1939-
Izdano 2000

Knjiga

16

The customer marketing method : how to implement and profit from customer relationship management /

od Curry, Jay.
Izdano 2000

Polni tekst

Knjiga

17

Product strategy and management /

od Baker, Michael John, 1935-, Hart, Susan J., profesor.
Izdano 1998

Knjiga

18

CRM unplugged : releasing CRM's strategic value /

od Bligh, Philip., Turk, Douglas.
Izdano 2004

Polni tekst
Polni tekst
Polni tekst

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19

After the sale : how to manage product service for customer satisfaction and profit /

od Patton, Joseph D., Bleuel, William H.
Izdano 2000

Knjiga

20

Key customers : how to manage them profitably /

od McDonald, Malcolm., Rogers, Beth., Woodburn, Diana.
Izdano 2000

Polni tekst

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