Rezultati

1

Marketing : an introduction /

od Armstrong, Gary M., Dr., Kotler, Philip, 1931-
Izdano 2003

Knjiga

2

Advertising, promotion, & supplemental aspects of integrated marketing communications /

od Shimp, Terence A., 1944-
Izdano 2003

Knjiga

3

Microeconomics and behavior /

od Frank, Robert H.
Izdano 2003

Knjiga

4

Consumer behavior : buying, having, and being /

od Solomon, Michael R., 1956.
Izdano 2004

Polni tekst

Knjiga

5

Consumer behavior : a strategic approach /

od Assael, Henry, 1935-
Izdano 2004

Knjiga

6

Marketing /

od Lancaster, Geoffrey, 1938-, Reynolds, Paul, marketing.
Izdano 2004

Knjiga

7

Retail management : a strategic approach /

od Berman, Barry, Dr., Evans, Joel R.
Izdano 2004

Knjiga

8

Marketing management /

od Kotler, Philip, 1931-, Keller, Kevin Lane, 1956-
Izdano 2009

Knjiga

9

Market-based management : strategies for growing customer value and profitability /

od Best, Roger J., 1945-
Izdano 2009

Knjiga

10

Sports marketing : a strategic perspective /

od Shank, Matthew D.
Izdano 1999

Knjiga

11

Advertising, promotion : supplemental aspects of integrated marketing communications /

od Shimp, Terence A., 1944-
Izdano 2000

Polni tekst

Knjiga

12

Performance-driven organizational change : the organizational portfolio /

od Donaldson, Lex.
Izdano 1999

Polni tekst

Knjiga

13

Operations management : providing value in goods and services /

od Dilworth, James B., 1939-
Izdano 2000

Knjiga

14

Integrated marketing communications /

od Pickton, David., Broderick, Amanda.
Izdano 2001

Knjiga

15

Product strategy and management /

od Baker, Michael John, 1935-, Hart, Susan J., profesor.
Izdano 1998

Knjiga

16

Practical marketing planning /

od Cooper, John., Lane, Peter.
Izdano 1997

Knjiga

17

Know your customer : new approaches to understanding customer value and satisfaction /

od Woodruff, Robert B., 1941-, Gardial, Sarah, 1957-
Izdano 1996

Knjiga

18

Consumer behavior /

od Blackwell, Roger D., Miniard, Paul W., Engel, James F.
Izdano 2001

Knjiga

19

Consumer behavior : an applied approach /

od Hanna, Nessim., Wozniak, Richard.
Izdano 2001

Polni tekst

Knjiga

20

Legal environment of business : ethical and public policy contexts /

od McAdams, Tony., Hartman, Laura Pincus.
Izdano 1997

Polni tekst

Knjiga

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