Advertising myths : the strange half-lives of images and commodities /
Shranjeno v:
Glavni avtor: | |
---|---|
Format: | Knjiga |
Jezik: | English |
Izdano: |
London ; New York :
Routledge,
2004.
|
Serija: | International library of sociology
|
Teme: |
oglaševanje
> ekonomska propaganda
> miti
> kritika
> regulacija
> poraba
> sociološki vidik
> potrošnik
> vedenje
> blago
> dobrine
> image
> predstava
> upravljanje
|
Online dostop: | http://www.loc.gov/catdir/toc/ecip043/2003010028.html |
Oznake: |
Označite
Brez oznak, prvi označite!
|
LEADER | 01783cam a2200385 i 4500 | ||
---|---|---|---|
001 | 22620765 | ||
003 | SI-MaCOB | ||
005 | 20040715000000.0 | ||
008 | 031220s2004 xxka || |||1 ||eng c | ||
020 | |a 0415281741 |q pbk : alk. paper | ||
020 | |a 0415281733 |q hbk : alk. paper | ||
040 | |a ODKLJ |b slv |c SI-MaIIZ |d EPF |e ppiak | ||
044 | |a xxk |c gbr |a xxu |c usa | ||
080 | |a 659.1 | ||
080 | |a 658.8 | ||
082 | 0 | |a 659.1/042 |2 21 | |
100 | 1 | |a Cronin, Anne M., |d 1967- |4 aut | |
245 | 0 | 0 | |a Advertising myths : |b the strange half-lives of images and commodities / |c Anne M. Cronin. |
260 | |a London ; |a New York : |b Routledge, |c 2004. | ||
300 | |a VI, 152 str. : |b ilustr. ; |c 24 cm. | ||
490 | 0 | |a International library of sociology | |
504 | |a Bibliografija: str. 137-147. | ||
504 | |a Kazalo. | ||
505 | 0 | 0 | |a Images, commodities and compulsions : consumption controversies of the nineteenth century -- Advertising as site of contestation : criticisms, controversy and regulation -- Advertising agencies: commercial reproduction and the management of belief -- Animating images : advertisements, texts, commodities -- Advertising reconsidered. |
650 | 0 | 4 | |a Oglaševanje. |
650 | 0 | 4 | |a Advertising. |
650 | 0 | 4 | |a Potrošništvo. |
650 | 0 | 4 | |a Consumerism. |
650 | 0 | 0 | |a Advertising |x Social aspects. |
650 | 0 | 0 | |a Consumer behavior. |
650 | 0 | 0 | |a Consumption (Economics) |x Social aspects. |
650 | 0 | 4 | |a Potrošnja |x Podobe |x Miti |v Priročniki. |
653 | 0 | |a oglaševanje |a ekonomska propaganda |a miti |a kritika |a regulacija |a poraba |a sociološki vidik |a potrošnik |a vedenje |a blago |a dobrine |a image |a predstava |a upravljanje | |
653 | 0 | |a consumption |a sociological aspects |a behavior |a consumer |a management | |
856 | 4 | 1 | |u http://www.loc.gov/catdir/toc/ecip043/2003010028.html |