The relationship between self-image and apartment furnishing image /
In the following contribution the author presents the relation between the self-concept and the product/brand purchase. In the introduction the author gives a short review of self-concept definitions, applicability of the self-concept, structure of the self-concept and self-image/product image relat...
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| Glavni avtor: | |
|---|---|
| Format: | Book Chapter |
| Jezik: | English |
| Teme: | |
| Sorodne knjige/članki: | Vsebovano v:
Review of Psychology |
| Oznake: |
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