Let users judge the quality of faculty library services /

The introduction stresses the role of the library in the environment and the importance of marketing thinking in the management practice of libraries. The main characteristics of library services as well as the importance and the definition of the perceived quality of services are dealt with. Reveal...

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Bibliografske podrobnosti
Main Authors: Snoj, Boris. (Author), Petermanec, Zdenka. (Author)
Format: Book Chapter
Jezik:English
Teme:
Sorodne knjige/članki:Vsebovano v: New library world
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