Success factors in transition countries /

The competitiveness of the transition countries depends on the ability of their companies to develop successful new products. Using 14 success factors proposed by Cooper and Kleinschmidt, their impact on the success of Slovenian new products was analysed, in order to obtain information needed to fac...

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Bibliografske podrobnosti
Glavni avtor: Bastič, Majda. (Author)
Format: Book Chapter
Jezik:English
Teme:
Sorodne knjige/članki:Vsebovano v: European journal of innovation management
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