The analysis of competitive forces : the case of hotel enterprises /
Companies are faced with a multitude of environmental influences. The dynamism of these influences is more and more turbulent. Also the interactions of the companies with their relevant environment are dynamic and complex. Porter has identified five forces that are widely used to assess the structur...
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Main Authors: | , , |
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Format: | Book Chapter |
Jezik: | English |
Teme: | |
Sorodne knjige/članki: | Vsebovano v:
Tourism and hospitality management |
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