The economics of advertising /
Shranjeno v:
| Glavni avtor: | |
|---|---|
| Format: | Knjiga |
| Jezik: | English |
| Izdano: |
Amsterdam ; London :
North-Holland Publishing Company,
1972.
|
| Serija: | Contributions to economic analysis ;
80 |
| Teme: | |
| Oznake: |
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| 005 | 20061005000000.0 | ||
| 008 | 060907s1972 ||| |||||||||| ||eng c | ||
| 020 | |a 0720431808 | ||
| 040 | |a EPF |b slv |c SI-MaIIZ |d EPF |e ppiak | ||
| 080 | |a 659.1 | ||
| 100 | 1 | |a Schmalensee, Richard. |4 aut | |
| 245 | 0 | 0 | |a The economics of advertising / |c Richard Schmalensee. |
| 260 | |a Amsterdam ; |a London : |b North-Holland Publishing Company, |c 1972. | ||
| 300 | |a XIII, 312 str. ; |c 23 cm. | ||
| 490 | 0 | |a Contributions to economic analysis ; |v 80 | |
| 653 | 0 | |a reklama |a oglaševanje |a gospodarstvo |a ekonomija | |