Rezultati

1

Customer satisfaction : tools, techniques, and formulas for success /

od Cochran, Craig, MBA.
Izdano 2003

Knjiga

2

The customer management scorecard : managing CRM for profit /

od Woodcock, Neil, 1957-, Stone, Merlin, 1948-, Foss, Bryan, 1954-
Izdano 2003

Knjiga

3

Green marketing & management : a global perspective /

od Wasik, John F., 1957-
Izdano 1997

Knjiga

4

Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /

od Bearden, William O., Netemeyer, Richard G.
Izdano 1999

Polni tekst

Knjiga

5

Handbook of services marketing & management /

Izdano 2000

Polni tekst

Knjiga

6

Managing quality /

Izdano 2003

Knjiga

7

Communicating with customers /

od Forsyth, Patrick, 1942-
Izdano 1999

Knjiga

8

The customer marketing method : how to implement and profit from customer relationship management /

od Curry, Jay.
Izdano 2000

Polni tekst

Knjiga

9

CRM unplugged : releasing CRM's strategic value /

od Bligh, Philip., Turk, Douglas.
Izdano 2004

Polni tekst
Polni tekst
Polni tekst

Knjiga

10

How to measure customer satisfaction /

od Hill, Nigel., Brierley, John., MacDougall, Rob.
Izdano 1999

Polni tekst

Knjiga

11

Key account management : the route to profitable key supplier status /

od Cheverton, Peter, 1959-
Izdano 1999

Polni tekst

Knjiga

12

Here's how turn customer service into customer sales /

od Katz, Bernard.
Izdano 1987

Knjiga

13

After the sale : how to manage product service for customer satisfaction and profit /

od Patton, Joseph D., Bleuel, William H.
Izdano 2000

Knjiga

14

Customer relationship marketing : get to know your customers and win their loyalty /

od Stone, Merlin, 1948-, Woodcock, Neil, 1957-, Machtynger, Liz.
Izdano 2000

Polni tekst

Knjiga

15

Customer care : how to create an effective customer focus /

od Cook, Sarah.
Izdano 2000

Polni tekst

Knjiga

16

Key customers : how to manage them profitably /

od McDonald, Malcolm., Rogers, Beth., Woodburn, Diana.
Izdano 2000

Polni tekst

Knjiga

17

The cluetrain manifesto : the end of business as usual /

od Levine, Rick., Locke, Christopher., Searls, Doc., Weinberger, David.
Izdano 2000

Polni tekst
Polni tekst

Knjiga

18

The new pioneers : the men and women who are transforming the workplace and marketplace /

od Petzinger, Thomas, Jr.
Izdano 2000

Polni tekst

Knjiga

19

Key customers : how to manage them profitably /

od McDonald, Malcolm., Rogers, Beth., Woodburn, Diana.
Izdano 2001

Knjiga

20

Chief customer officer : getting past lip service to passionate action /

od Bliss, Jeanne, gospodarski svetovalec.
Izdano 2006

Knjiga

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