Resolving complaints in online shopping /

Companies have much to gain by handling complaints rather than trying to avoid them. Effective resolving complaints can improve customer retention, promote a positive company image and boost profitability. In some situations, a satisfied complainant may end up being more loyal than a customer who ha...

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Shranjeno v:
Bibliografske podrobnosti
Glavni avtor: Završnik, Bruno. (Author)
Format: Book Chapter
Jezik:English
Teme:
Online dostop:http://emit.kcbor.net/Emit%20clanci%20za%20sajt/EMIT%20Vol2%20No3/Resolving%20complaints%20in%20online%20shopping.pdf
Sorodne knjige/članki:Vsebovano v: Economics management information technology
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100 1 |a Završnik, Bruno.   |4 aut 
245 0 0 |a Resolving complaints in online shopping /   |c Bruno Završnik.  
300 |a str. 106-109. 
504 |a Bibliografija: str. 109.  
504 |a Abstract.  
520 |a Companies have much to gain by handling complaints rather than trying to avoid them. Effective resolving complaints can improve customer retention, promote a positive company image and boost profitability. In some situations, a satisfied complainant may end up being more loyal than a customer who had no problem at all. The resolving of complaints is one of the most important elements of the quality of services within a company. The paper aims to examine the complaints in online shopping. 
653 0 |a reklamacije  |a komunikacije  |a spletna prodaja  |a spletna trgovina  |a potrošnik  |a zadovoljstvo 
773 0 |t Economics management information technology  |d Bor : Građanska čitaonica Evropa, 2012-  |x Y506-8053  |g Vol. 2, no. 3 (2013), str. 106-109 
856 4 1 |u http://emit.kcbor.net/Emit%20clanci%20za%20sajt/EMIT%20Vol2%20No3/Resolving%20complaints%20in%20online%20shopping.pdf