Designing experiences /
"In an increasingly experience-driven economy, companies that deliver great experiences thrive, and those that do not die. Yet many organizations face difficulties implementing a vision of delivering experiences beyond the provision of goods and services. Because experience design concepts and...
Shranjeno v:
Main Authors: | Rossman, J. Robert. (Author), Duerden, Mathew D. (Author) |
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Drugi avtorji: | Pine, B. Joseph. (Author of introduction, etc.) |
Format: | Knjiga |
Jezik: | English |
Izdano: |
New York :
Columbia University Press,
cop. 2019.
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Teme: | |
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