Swot and Pest analysis of the Volkswagen Group
This paper presents SWOT and PEST analyzes on the Volkswagen Group example. In this paper we present the strengths and opportunities, but also the weaknesses and threats of the mentioned company. The Volkswagen Group demonstrates its strength through the strength of its brands, and the weaknesses ar...
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Main Authors: | Šarić, Marko. (Author), Rosi, Bojan. (Author) |
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Format: | Book Chapter |
Jezik: | English |
Teme: | |
Online dostop: | https://saspublishers.com/media/articles/SJAHSS_88_414-419_c.pdf |
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