Global marketing communications in the business-to-business market /

The trend of globalization, which has already been successfully reactivating the currents of international markets in the last ten years, recognized an important role for logistic and transportation activities. The buyers of logistic services always demand higher quality, reliable an efficient trans...

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Bibliografske podrobnosti
Main Authors: Završnik, Bruno. (Author), Jerman, Damjana. (Author)
Format: Book Chapter
Jezik:English
Teme:
Sorodne knjige/članki:Vsebovano v: Globalization and entrepreneurship: fears, challenges and opportunities
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