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Market-based management : strategies for growing customer value and profitability /

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Detalhes bibliográficos
Autor principal:	Best, Roger J., 1945- (Author)
Formato:	Livro
Idioma:	English
Publicado em:	Upper Saddle River, N.J. : Prentice Hall, cop. 2004.
Edição:	3rd ed.
Assuntos:	Marketing > Management. marketing > trženje > management > vodenje
Tags:	Adicionar Tag Sem tags, seja o primeiro a adicionar uma tag!

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