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Market-based management : strategies for growing customer value and profitability /

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Bibliografske podrobnosti
Glavni avtor:	Best, Roger J., 1945- (Author)
Format:	Knjiga
Jezik:	English
Izdano:	Upper Saddle River, N.J. : Prentice Hall, cop. 2004.
Izdaja:	3rd ed.
Teme:	Marketing > Management. marketing > trženje > management > vodenje
Oznake:	Označite Brez oznak, prvi označite!

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